Shopify launches “Collabs” to bring together merchants and creators - Skywire London
If you have been thinking of using Shopify as the platform for your luxury brand’s ecommerce activities, or for that matter are already doing so, you might just have been provided with a new incentive in the form of the new “Shopify Collabs” offering. What is “Shopify Collabs” meant to do? Shopify has said that “Collabs” is designed to give creators a new way to earn revenue on the platform, which it does by connecting them with merchants. The Canadian multinational ecommerce company said that Collabs would make it easy for creators to find out about and join forces with independent businesses. The process of getting started would certainly seem to be simple enough. Creators can begin by applying for a Shopify Collabs account, after which, they will be able to browse merchants on Shopify that they feel are well-aligned with their own audience. The given creator will then be able to partner with the brands that they like, and curate a list of their prod...